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LMNT promotional newsletter: Drinklmnt: If you work one of these jobs, you’re an athlete.
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Extracted Server-SideAnd you might need more salt than you realize.
STOCK UP
Workplace Hydration 101. Image beside the title is a firefighter in full protective gear pouring an LMNT stick packs into a water bottle beside a fire truck.
Hi there,
▶ Read full email text (39 sections)
If you or someone you know is on their feet all day — lifting, hauling, carrying, pushing, sweating — there's a good chance they’re what we call an “Industrial Athlete.” It looks like:
Physically-demanding shifts that rival intense training sessions.
Working hard in gear, heat, or at high elevation.
Losing sodium through sweat at a high rate. For example, in hot conditions, construction workers can
lose 0.3–1.5 liters of sweat every hour
For Industrial Athletes, even mild dehydration can blunt focus, slow reaction time, and sap muscular endurance. On the job that can mean:
Slower reflexes around heavy equipment and hazards
Poorer decisions under pressure
Higher injury risk, since fatigued muscles strain more easily
Faster fatigue that drags down a whole crew
The same pattern shows up in jobs you might not think of as sweaty.
In
one study
of 88 on-call nurses and doctors, dehydration climbed from 36% to 48% across a single shift. The dehydrated group performed worse on cognitive tests.
If you’re an Industrial Athlete, it’s worth giving this
full article
your attention to ensure you and your team know how to stay hydrated and safe on the job. Or if you have an Industrial Athlete in your life, send this email to them — you never know how it might help.
Read the full article:
Workplace Hydration 101 for Industrial Athletes
To wrap this one up, one more PSA:
Our Give A Salt campaign for Industrial Athletes launches next week.
Keep an eye on your inbox — you'll have the chance to nominate an Industrial Athlete to receive free LMNT on us.
Stay Salty,
Robb and the LMNT Team
Read Now
FROM OUR COMMUNITY
Justin Odaffer speaks on camera, followed by scenes of him painting a mural on a building and carrying buckets of paint.
Justin Odaffer
and the crew at Colossal Media hand-paint murals, scaling artwork onto buildings as big as 250 feet tall by 100 feet wide.
During summer, that often means hanging off the side of a building in 100-plus-degree heat. Dehydration makes it harder to paint and harder to stay sharp through a 10-hour shift.
"The building itself feels like a brick oven," Justin says. "Staying on top of our sweat depletion is very important to us."
Justin reaches for LMNT as an afternoon boost to get him through the rest of the day.
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We'll be salty about it, but if you must: .
Drink LMNT, Inc. 1925 Grand Ave Billings, MT 59102
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